Microsoft has launched a new iOS camera app called Sprinkles. Because the one thing iOS users need above all else is yet another camera app. Especially one called Sprinkles. Microsoft’s take on the genre borrows heavily from Snapchat, with captions, stickers, and emojis aplenty.
Sprinkles is an iOS camera app which lets you do a host of different things with each photo you snap. You can add your own caption, add stickers and emojis, and place virtual photobooth-style props about your person. So far, so unoriginal.
However, Sprinkles also utilizes Microsoft’s machine learning capabilities. The app will suggest captions based on what’s in the photo, resize and align stickers to fit your face, auto-detect your age, and inform you who your celebrity lookalike is.
Sprinkles is a strange app, but one that’s likely to appeal to a certain demographic. That being the younger generation who need to add something, anything, to a photo before letting anyone see it. Which is, we assume, why Microsoft called this app Sprinkles in the first place.
Sprinkles is available for free on the iTunes App Store right now.
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